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Employer · plans filed under one EIN

American Greetings Corporation

Cleveland, OH · Information

Form 5500 information is as filed by the plan administrator with the Department of Labor and may be amended. Figures reflect the plan year shown, not current balances.

$1.12Bnet assets across plans
5,842participant records2,738 active
$10.5Memployer contributions, latest plan years$3,821 per active record
$719KSchedule C compensation to organisations$123.08 per participant record

American Greetings Corporation, based in Cleveland, Ohio, sponsors 2 retirement plans with 100 or more participants: 1 defined contribution and 1 defined benefit. Together they reported 5,842 participant records and $1.12B in net assets.

The largest is American Greetings Retirement Savings Plan, a 401(k) plan with 4,940 participants. A person can be counted in more than one plan, so the participant total is a count of records rather than of people.

Employer contributions across the plans were $10.5M and participant contributions $16.6M in the latest plan years; benefits paid were $130M. Schedule C compensation reported to service provider organisations totalled $719K.

Combined net assets moved from $738M in 2009 to $1.12B in 2024 (up 52%). Plan mergers and spin-offs show up here as steps in the series.

Plans

PlanKindPlan yearParticipantsNet assetsPer participantEmployer / activeSch. C compensation
American Greetings Retirement Savings Plan401(k) plan20244,940$1.08B$217,999$3,831$471K
Gibson Greetings, Inc. Retirement Income Plandefined benefit pension plan2024902$47.8M$52,987—$248K
US median, plan year 2024: DC plans $53,102 per participant, $2,175 employer contribution per active participant; DB plans $86,221 and $10,244.

Trend by plan year

2009: $738M2010: $802M2011: $779M2012: $829M2013: $945M2014: $995M2015: $970M2016: $1.03B2017: $1.17B2018: $1.00B2019: $1.10B2020: $1.15B2021: $1.24B2022: $1000M2023: $1.09B2024: $1.12B$738M$1.24B$1.12B20092012201620202024
Combined net assets
2009: 12,7762010: 11,8482011: 11,7992012: 10,5822013: 9,9112014: 10,4372015: 9,3442016: 9,5532017: 9,2752018: 8,4852019: 7,9662020: 7,3552021: 7,1172022: 6,7472023: 6,5562024: 5,84212,7765,84220092012201620202024
Participant records
Plan yearPlansParticipant recordsNet assetsEmployer contributionsParticipant contributions
202425,842$1.12B$10.5M$16.6M
202326,556$1.09B$9.7M$15.8M
202226,747$1000M$10.3M$16.0M
202127,117$1.24B$9.8M$15.4M
202027,355$1.15B$10.1M$14.3M
201927,966$1.10B$14.8M$17.0M
201828,485$1.00B$16.0M$20.8M
201729,275$1.17B$16.8M$22.4M
201629,553$1.03B$16.4M$22.3M
201529,344$970M$17.3M$19.2M
2014210,437$995M$17.8M$18.8M
201329,911$945M$14.2M$18.8M
2012210,582$829M$13.6M$18.4M
2011211,799$779M$15.2M$18.8M
2010211,848$802M$14.6M$19.0M
2009212,776$738M$14.0M$16.9M

History of the plans listed above, in the years each filed the full Form 5500 with 100 or more participants. Plans that have since terminated are not included.

Service providers

OrganisationServices reportedPlansCompensation reported
The Vanguard Group, Inc.Recordkeeping and information management; Consulting (general); Trustee (directed); Participant loan processing1$306,500
USI Consulting GroupActuarial1$151,519
Creative PlanningInvestment advisory (plan)2$82,500
Vanguard Advisers Inc.Investment advisory (participants)1$64,000
Morgan Lewis & Bockius LLPLegal2$51,612
Keybank National AssociationAccounting (including auditing); Contract Administrator; Custodial (securities); Trustee (bank, trust company, or similar financial institution)1$32,980
Mesirow FinancialInvestment advisory (plan)1$17,500
Pacific Investment Management Co.—1$12,405

Organisations paid $5,000 or more by any of these plans, from Schedule C. Individuals are not shown.

The Vanguard Group, Inc.$307K
USI Consulting Group$152K
Creative Planning$83K
Vanguard Advisers Inc.$64K
Morgan Lewis & Bockius LLP$52K
Keybank National Association$33K
Mesirow Financial$18K
Pacific Investment Management Co.$12K

Questions and answers

How many retirement plans does American Greetings Corporation have?

2 plans with 100 or more participants filed Form 5500 under its employer identification number for the latest plan years: American Greetings Retirement Savings Plan and Gibson Greetings, Inc. Retirement Income Plan. Smaller plans and plans filed under a subsidiary's number are not grouped here.

How much does American Greetings Corporation contribute to its plans?

$10,463,155 in employer contributions across these plans in their latest plan years, about $3,821 per active participant record. Form 5500 reports totals and not the match or accrual formula.

Who provides services to these plans?

Schedule C filings name The Vanguard Group, Inc., USI Consulting Group, Creative Planning and Vanguard Advisers Inc. and others. Only organisations paid $5,000 or more by a plan are listed on Schedule C.

Where does this come from?

Form 5500 annual reports filed with the Department of Labor's EFAST2 system, from the EBSA research files, with filings received through 24 Aug 2026. Figures are as filed and may be amended.

Provenance

Source: U.S. Department of Labor, Employee Benefits Security Administration, Form 5500 research files, public domain, with filings received through 24 Aug 2026. Plans are grouped by the sponsor's employer identification number exactly as filed; a company that files under several EINs appears as several employers. See the methodology and corrections.